WEBINAR | ON DEMAND
Transforming Your Digital Capabilities
How Legacy Systems are Limiting Your Association’s Growth
Can Your Tech Keep Up?
The way your members are connecting and engaging with communities is changing. Can your tech keep up?
If outdated, disjointed tech is an obstacle for your association, then you’re in the right place.
Learn how legacy and industry-specific systems, like your CRM, could be holding your organization back from capturing and retaining member attention. In this on-demand webinar with Ready North and AIIM's former Chief Marketing Officer, we show how accessible digital transformation is for your association with a comprehensive CRM solution.
In this 1-hour webinar, you'll learn:
- How association challenges of outdated tech, fragmented data and limited digital capabilities can be an obstacle to digital transformation.
- How legacy systems can hinder growth, negatively impact member engagement and pose security threats.
- How HubSpot compares to marketing tools used widely in the association space.
- Meet Your Presenters
Macy Kittelberger
Consultant, Ready North
A consultant at Ready North, Macy has more than two years of experience in creating effective marketing strategies using HubSpot’s tools to help meet client objectives. Her strategic and creative thought process has made her the go-to HubSpot expert for clients across a variety of industries.
Tony Paille
Former Chief Marketing Officer, AIIM
Serving as the chief marketing officer at AIIM for 10 years, Tony is an experienced marketing and sales leader with a passion for inbound marketing. His marketing efforts have helped position AIIM as a trusted source in information management with timely and relevant content.